Richard Baylie


Richard Baylie is the CEO of MRS Additives Ltd, a pioneering GreenTech start-up dedicated to reducing fuel costs and CO2 emissions, whilst lowering the total cost of ownership for high and heavy-usage vehicles. With over 35 years of diverse experience spanning start-up ventures to multi-billion turnover PLCs, Richard brings a wealth of knowledge in business and technology strategies to his role. His career journey underscores his profound understanding of how innovation can drive positive outcomes for customers, communities, and supply chains.

Driven by a passion for addressing the challenges of rising fuel costs and CO2 emissions, Richard leads MRS Additives with a sense of urgency, delivering simple yet highly effective solutions that yield immediate impacts. He believes in confronting these challenges head-on without delay, recognising the importance of swift action in the face of everyday challenges and supporting every customer on their journey.

Beyond his professional endeavours, Richard enjoys indulging in hobbies such as snowboarding, golf, Formula 1, maintaining fitness, and exploring the world through travel.


Expert view:

Navigating the Road Haulage and Logistics Industry: Balancing Costs, Environmental Concerns, and Innovation


The UK road haulage and logistics industry play a critical role in facilitating global trade and supply chain operations. However, it stands at a critical juncture, facing a confluence of challenges that threaten the viability of businesses within the sector. These include rising operational and fuel costs, capital-intensive solutions, and mounting governmental pressure to reduce carbon emissions. In this expert opinion, we’ll delve into these challenges and explore opportunities for the industry to address them.

Operational and Fuel Costs:

One of the foremost challenges confronting road haulage and logistics companies is the relentless increase in operational and fuel costs. Fluctuating fuel prices, maintenance expenses, toll fees, and labour costs all contribute to the financial strain on businesses. To remain competitive and profitable, companies must adopt strategies to optimize routes, improve fuel efficiency, and invest in fuel-saving technologies such as additives and hybrid or electric vehicles.

Capital-Intensive Solutions:

The road haulage and logistics sector is inherently capital-intensive, requiring significant investments in vehicles, infrastructure, and technology. Acquiring new trucks equipped with advanced safety features and fuel-efficient engines entails substantial upfront costs. Likewise, building or upgrading distribution centres and investing in state-of-the-art tracking and inventory management systems require considerable financial resources. Access to affordable financing options and innovative leasing arrangements can help alleviate the burden on companies, enabling them to modernize their operations without crippling their balance sheets.

Governmental Pressure to Reduce Carbon Emissions:

Regulatory frameworks aimed at mitigating climate change have spurred governments worldwide to impose stringent emissions standards on road transport operators. The imperative to reduce carbon emissions has prompted industry players to explore alternative fuels, electrification, and other environmentally friendly solutions. However, the transition to greener technologies entails substantial investments and operational adjustments, further burdening businesses already grappling with financial constraints.


Despite the formidable challenges facing the road haulage and logistics industry, there are genuine opportunities for innovation and adaptation. Embracing digitalization and leveraging data analytics can yield actionable insights to optimize supply chain operations, enhance route planning, and reduce costs. Collaborative partnerships across the value chain, including shippers, carriers, and technology providers, can foster the development of integrated solutions that drive efficiency and sustainability. Moreover, investments in free trials and research and development aimed at advancing cleaner energy technologies and developing zero-emission vehicles hold promise for a greener and more resilient industry future.


The road haulage and logistics industry must navigate a complex landscape characterized by rising costs, regulatory pressures, and environmental imperatives. By prioritizing costs and efficiency, embracing innovation, and forging strategic partnerships, companies can not only mitigate challenges but also seize opportunities for growth and differentiation. As the industry evolves, those demonstrating agility, foresight, and commitment to sustainability will emerge as leaders in the rapidly changing road haulage and logistics landscape.

Richard Baylie

CEO MRS Additives

MRS Additives is a green tech business providing engine, gearbox and driven axle additives that reduce fuel consumption and CO2 emissions by up to 20%.

Balancing Costs, Environmental Concerns, and Innovation

Join Richard Baylie from MRS Additives as he talks through the biggest challenges being faced by haulage and logistics companies right now. He will be highlighting pain points such as rising fuel costs, pressure from the government to reduce CO2 emissions and the challenge to maintain margins.

He will also then discuss the current solutions that are available right now including MRS Additives’ own revolutionary oil additive which can save up to 20% on fuel costs and CO2 emissions in HGVs and other heavy-use machinery.